SAMSUNG Pixon UltraTouch Smart Phone with wide Touch screen and 8 mega pixel camera

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SAMSUNG Pixon UltraTouch Smart Phone with wide Touch screen and 8 mega pixel camera

Samsung India on Wednesday launched its UltraTouch smart-phone that comes with a wide touch-screen and 8 mega pixel camera. The company has tied with Bharat Sanchar Nigam and Mahanagar Telephone Nigam to bundle its handsets with their recently launched 3G services.

Reaffirming its ‘Next is What?’ positioning and strengthening its touch screen product portfolio , Samsung Mobile today announced the introduction of  India’s first 8-megapixel touch screen camera phone, the SAMSUNG Pixon (M8800). The other touch screen phones in the Samsung product portfolio include Samsung OMNIA(i900), Samsung TouchWiz (F480) , both having 5 mega pixel camera resolutions as well as Samsung i780 ,which is a sleek smart device featuring a full QWERTY keyboard and full touch screen.

SAMSUNG Pixon features the latest camera functions found in Digital Cameras, like Advanced Shake Reduction, Blink detection, Smile detection, Face detection , Panoramic shot etc. The photographs taken on the phone can be edited and users can even make a photo memo by scribbling on the photos. The phone facilitates easy mobile blogging and makes it fun to see and share pictures – just by tilting the phone, pictures will scroll through for a great viewing experience.  It has video recording capability and TV output for both PAL and NTSC systems.

The 8.1cm WQVGA large full touch screen of the Samsung Pixon has the amazing Samsung TouchWiz user interface for intuitive tap, sweep, drag and drop operations  as well as live Home Screen Widgets like weather info , google search etc. This 3G phone comes with an onscreen QWERTY keyboard and on screen handwriting recognition for emailing, messaging and other inputs. “Samsung Pixon is made for users who want to experience the best multimedia entertainment on their mobile phone with the ease of a touch. Right from enjoying music and videos on the 8.1cm wide full touch screen, to high quality image & video capturing, to sharing them with their friends and family, Samsung Pixon offers consumers the real benefit of mobile entertainment,” states Mr. Sunil Dutt, Country Head, Samsung Telecom Division.

Samsung Pixon supports a wide range of video player formats including DivX, Xvid, mp4 through which users can enjoy an exciting pocket cinema experience on its 8.1cm wide screen, along with automatic screen orientation, making every video clip and movie more realistic than ever. Samsung Pixon also sports an advanced Music Player with SRS 3D surround sound.

Samsung Pixon is also ideal for enthusiastic gamers. It comes pre-embedded with host of popular games like Brain Challenge, Diamond Twister and Millionaire-3. Apart from these, users can also enjoy the motion-sensor based game – Tumbling Dice game can be played by shaking the handset. The Samsung Pixon also offers the best ever mobile web browsing experience with both HSDPA high speed Internet with upto 7.2 download speed and UMTS capability that offer convenient and uninterrupted internet experience to the users.

 Priced at Rs. 28,750, the new touch-screen phone offers hi-speed internet access, video telephony, streaming and multimedia services. “Samsung ‘UltraTouch’ leads the portfolio of our high-end phone and it will further enhance our leadership in the premium full-touch market,” said Samsung India President and CEO Jung Soo Shin after launching the new phone here.

According to Sunil Dutt, Samsung Telecom Division’s Country Head, “With this latest offering, we now have four touch-screen phones in the Indian market.” The entire portfolio of Samsung touch-screen phones is 3G enabled and priced between Rs. 17,790 and Rs. 32,200. “We will be further strengthening our touch-screen portfolio in the coming months with more innovative launches. Based on the enhancement of our touch-screen and the multimedia phone portfolio, we hope multimedia phone segment to contribute 40-45 per cent of our total sales in 2009,” he said. Mr. Dutt said Samsung was giving a special bundling offer for BSNL consumers on its select handsets to allow them to experience the full benefit of 3G services. “The special offer on Samsung phones — F480, L700 J800 and S7330 — in BSNL circles entails free SIM card, free airtime and free data downloads for pre-paid and post-paid customers,” he added.

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