Apple reduced iPod shuffle price by 37 percent
Apple Inc., the maker of the iPod media player, cut the price on the Shuffle model by 38 percent after shipment growth for the devices slowed last quarter.
The 1-gigabyte iPod Shuffle, the company’s smallest model, will cost $49, Cupertino, California-based Apple said today in a statement. The old price was $79. Apple also introduced a version with double the storage for $69.